{"id":4778,"date":"2026-07-24T13:38:03","date_gmt":"2026-07-24T04:38:03","guid":{"rendered":"https:\/\/www.pro-7.co.jp\/en\/?post_type=disaster-prevention&#038;p=4778"},"modified":"2026-07-24T13:51:25","modified_gmt":"2026-07-24T04:51:25","slug":"major-urban-earthquake-business-preparedness","status":"publish","type":"disaster-prevention","link":"https:\/\/www.pro-7.co.jp\/en\/disaster-prevention\/major-urban-earthquake-business-preparedness\/","title":{"rendered":"What Happens When a Major Earthquake Strikes a Large City?"},"content":{"rendered":"\n<p class=\"has-text-align-center has-medium-font-size wp-block-paragraph\"><strong>Essential Earthquake Preparedness for Business Continuity<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Earthquakes can occur in many parts of the world, but when a major earthquake strikes a densely populated metropolitan area, the consequences extend far beyond damaged buildings.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Large cities are the hubs of business operations, transportation networks, supply chains, telecommunications, and financial services. Even organizations that experience little direct damage can face significant disruption due to infrastructure failures, employee safety concerns, and interruptions across the broader business ecosystem.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/9c7037b3e83c11455da30f7f35bd3135-1024x576.jpg\" alt=\"Large cities are the hubs ofbusiness operations, transportation networks, supply chains, terecommunications and finacial services.\" class=\"wp-image-4780\" style=\"aspect-ratio:1.777766106442577;width:322px;height:auto\" srcset=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/9c7037b3e83c11455da30f7f35bd3135-1024x576.jpg 1024w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/9c7037b3e83c11455da30f7f35bd3135-300x169.jpg 300w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/9c7037b3e83c11455da30f7f35bd3135-768x432.jpg 768w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/9c7037b3e83c11455da30f7f35bd3135-1536x864.jpg 1536w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/9c7037b3e83c11455da30f7f35bd3135-2048x1152.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">For corporate risk managers, business continuity planners, and management teams, understanding these risks is a critical part of Disaster Risk Reduction (DRR) and corporate resilience planning.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this article, we explore what happens when a major earthquake impacts a large city, how it can affect business operations, why insurance alone may not be enough, and what practical earthquake preparedness measures organizations can implement today. We also discuss solutions suitable for large enterprises, small and medium-sized businesses, retail stores, and even households.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What Makes an Urban Earthquake Different?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">An earthquake occurring beneath or near a major metropolitan area presents unique challenges compared with earthquakes in less populated regions.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\">Cities concentrate people, businesses, public services, transportation infrastructure, and critical utilities within a relatively small geographic area. As a result, even moderate physical damage can create widespread economic and operational disruption. Potential impacts include:<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30fbTemporary closure of offices and facilities<\/li>\n\n\n\n<li>\u30fbTransportation network disruptions<\/li>\n\n\n\n<li>\u30fbCommunication outages<\/li>\n\n\n\n<li>\u30fbDelayed deliveries and logistics services<\/li>\n\n\n\n<li>\u30fbSupply chain interruptions<\/li>\n\n\n\n<li>\u30fbReduced access to customers and suppliers<\/li>\n\n\n\n<li>\u30fbIncreased challenges in employee mobility and safety<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">In modern cities, economic activity is closely interconnected. Damage affecting one sector can quickly influence many others.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/5f00aefa0e415ebf441fa63255d826c4-1024x683.jpg\" alt=\"Cities concentrrated people, business, public services, transportation infrastructureand critical utilities.\" class=\"wp-image-4781\" srcset=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/5f00aefa0e415ebf441fa63255d826c4-1024x683.jpg 1024w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/5f00aefa0e415ebf441fa63255d826c4-300x200.jpg 300w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/5f00aefa0e415ebf441fa63255d826c4-768x512.jpg 768w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/5f00aefa0e415ebf441fa63255d826c4-1536x1024.jpg 1536w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/5f00aefa0e415ebf441fa63255d826c4-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How Can a Major Earthquake Affect Business Operations?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Employee Safety Risks from Falling and Toppling Objects<\/strong><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\">One of the most immediate workplace hazards during an earthquake is the movement of unsecured furniture, equipment, and inventory. Common risks include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30fbFiling cabinets tipping over<\/li>\n\n\n\n<li>\u30fbShelving units collapsing<\/li>\n\n\n\n<li>\u30fbLarge displays falling<\/li>\n\n\n\n<li>\u30fbServers and IT equipment shifting<\/li>\n\n\n\n<li>\u30fbOffice equipment moving unexpectedly<\/li>\n\n\n\n<li>\u30fbMerchandise falling from retail shelves<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">These incidents can result in injuries, damage to valuable assets, and extended operational downtime. For this reason, fall prevention and tip-over prevention measures are often among the first priorities in office disaster preparedness programs.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/00774e75c31c0a68e14de4440506abf6-1024x683.jpg\" alt=\"Aftermath of an earthquake in the office.\" class=\"wp-image-4782\" srcset=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/00774e75c31c0a68e14de4440506abf6-1024x683.jpg 1024w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/00774e75c31c0a68e14de4440506abf6-300x200.jpg 300w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/00774e75c31c0a68e14de4440506abf6-768x512.jpg 768w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/00774e75c31c0a68e14de4440506abf6-1536x1024.jpg 1536w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/00774e75c31c0a68e14de4440506abf6-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Business Interruption and Operational Downtime<\/strong><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\">Even if a building remains structurally sound, companies may experience significant operational disruption. Potential consequences include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30fbDamaged computers and monitors<\/li>\n\n\n\n<li>\u30fbNetwork and communication failures<\/li>\n\n\n\n<li>\u30fbUnusable office spaces<\/li>\n\n\n\n<li>\u30fbInventory losses<\/li>\n\n\n\n<li>\u30fbEquipment malfunction<\/li>\n\n\n\n<li>\u30fbDelays in customer service<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Business Continuity Planning (BCP) is not only about recovering after a disaster. It is also about reducing the likelihood that critical business assets will be damaged in the first place. Organizations that proactively implement earthquake countermeasures are often better positioned to resume operations more quickly after an event.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/23127545-1024x576.jpg\" alt=\"Communication failure will be expected after an earthquake.\" class=\"wp-image-4783\" srcset=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/23127545-1024x576.jpg 1024w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/23127545-300x169.jpg 300w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/23127545-768x432.jpg 768w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/23127545.jpg 1366w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Transportation and Logistics Disruptions<\/strong><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\">Large cities rely heavily on transportation infrastructure. Following a major earthquake, businesses may face:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30fbHighway closures<\/li>\n\n\n\n<li>\u30fbRail service interruptions<\/li>\n\n\n\n<li>\u30fbAirport disruptions<\/li>\n\n\n\n<li>\u30fbPort delays<\/li>\n\n\n\n<li>\u30fbFuel distribution challenges<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Even companies whose offices remain fully operational may experience difficulties receiving materials or delivering products. This is why DRR strategies increasingly focus not only on internal risks, but also on supply chain resilience and partner dependency analysis.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"1017\" src=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/6f049c9867379a6473d65aca9d2acc49-1024x1017.jpg\" alt=\"Transportation and logistics disruptions cause troubles in supplying marchandise.\" class=\"wp-image-4784\" srcset=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/6f049c9867379a6473d65aca9d2acc49-1024x1017.jpg 1024w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/6f049c9867379a6473d65aca9d2acc49-300x298.jpg 300w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/6f049c9867379a6473d65aca9d2acc49-150x150.jpg 150w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/6f049c9867379a6473d65aca9d2acc49-768x762.jpg 768w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/6f049c9867379a6473d65aca9d2acc49-1536x1525.jpg 1536w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/6f049c9867379a6473d65aca9d2acc49-2048x2033.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Long-Period Ground Motion: A Less Visible Urban Risk<\/strong><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\">In cities with high-rise buildings, another concern is long-period ground motion. Unlike the sharp shaking commonly associated with earthquakes, long-period ground motion creates slow, large-amplitude swaying that can continue for an extended period. This movement can significantly affect tall buildings, causing furniture, office equipment, and stored materials to move even when structural damage is limited.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Organizations operating in:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30fbHigh-rise office towers<\/li>\n\n\n\n<li>\u30fbMixed-use skyscrapers<\/li>\n\n\n\n<li>\u30fbUrban commercial complexes<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">should consider this risk when developing earthquake preparedness plans. For a more detailed explanation of this phenomenon, readers can refer to our article on <strong>Long-Period Seismic Motion<\/strong>, which explores the subject in greater depth.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/b072b5a6ad6d71d8ab1ce1069bd14ca8-1024x683.jpg\" alt=\"High-rise buildings are affected by long-period ground motion.\" class=\"wp-image-4785\" srcset=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/b072b5a6ad6d71d8ab1ce1069bd14ca8-1024x683.jpg 1024w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/b072b5a6ad6d71d8ab1ce1069bd14ca8-300x200.jpg 300w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/b072b5a6ad6d71d8ab1ce1069bd14ca8-768x513.jpg 768w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/b072b5a6ad6d71d8ab1ce1069bd14ca8-1536x1025.jpg 1536w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/b072b5a6ad6d71d8ab1ce1069bd14ca8-2048x1367.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-luminous-vivid-orange-to-vivid-red-gradient-background has-background wp-element-button\" href=\"https:\/\/www.pro-7.co.jp\/en\/disaster-prevention\/long-periodearthquakegroundmotion\/\">Long-Period Seismic motion<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Is Earthquake Insurance Enough?<\/strong><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\">Insurance plays an important role in risk management. However, insurance primarily addresses financial recovery after losses occur. It may not fully address:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30fbEmployee injuries<\/li>\n\n\n\n<li>\u30fbLost productivity<\/li>\n\n\n\n<li>\u30fbInterrupted customer relationships<\/li>\n\n\n\n<li>\u30fbDelayed projects<\/li>\n\n\n\n<li>\u30fbSupply chain disruptions<\/li>\n\n\n\n<li>\u30fbReputational impacts<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">For this reason, many organizations view insurance as only one component of a broader earthquake preparedness strategy. A balanced approach combines <strong><em>risk transfer through insurance <\/em><\/strong>(<em><strong>compensation<\/strong><\/em>) with <strong><em>proactive measures<\/em><\/strong> (<strong><em>prevention<\/em><\/strong>) that help reduce damage before it occurs.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/22809664_s.jpg\" alt=\"Insurance alone is not enough. The combine both compensation and prevention is the key to survive.\" class=\"wp-image-4786\" srcset=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/22809664_s.jpg 640w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/22809664_s-300x200.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Practical Earthquake Countermeasures for Businesses<\/strong><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\"><strong>Improve Tip-Over and Fall Prevention<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A practical starting point is identifying equipment and furnishings that could become hazards during strong shaking. Consider evaluating:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30fbCabinets and storage units<\/li>\n\n\n\n<li>\u30fbServer racks<\/li>\n\n\n\n<li>\u30fbOffice electronics<\/li>\n\n\n\n<li>\u30fbDisplay equipment<\/li>\n\n\n\n<li>\u30fbRetail shelving<\/li>\n\n\n\n<li>\u30fbManufacturing equipment<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Securing these assets can help protect both people and operations.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-vivid-cyan-blue-to-vivid-purple-gradient-background has-background wp-element-button\" href=\"https:\/\/www.pro-7.co.jp\/en\/production-examples\/industrial-eahquake-protection-factory-office\/\">Case Study; Earthquake Protection for Factories and Offices<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-vivid-cyan-blue-to-vivid-purple-gradient-background has-background wp-element-button\" href=\"https:\/\/www.pro-7.co.jp\/en\/production-examples\/protecting-data-protecting-business-the-power-of-proseven-seismic-isolation-pads-for-server-racks\/\">Case Study; Server Rack<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2024\/10\/1-1_waifu2x_art_noise3-1024x683.jpg\" alt=\"locker room; secured with Pro7 anti-seismic pads.\" class=\"wp-image-3792\" srcset=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2024\/10\/1-1_waifu2x_art_noise3-1024x683.jpg 1024w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2024\/10\/1-1_waifu2x_art_noise3-300x200.jpg 300w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2024\/10\/1-1_waifu2x_art_noise3-768x512.jpg 768w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2024\/10\/1-1_waifu2x_art_noise3-1536x1024.jpg 1536w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2024\/10\/1-1_waifu2x_art_noise3.jpg 1944w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-midnight-gradient-background has-background wp-element-button\" href=\"https:\/\/www.pro-7.co.jp\/en\/products\/cabinet-metal-fitting\/\">Anti-Tip Metal Bracket with Gel Pads; KPS5-1<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Choose Solutions That Minimize Business Disruption<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Many organizations face challenges when implementing seismic safety improvements. Common concerns include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30fbRestrictions on drilling into walls or floors<\/li>\n\n\n\n<li>\u30fbLeased office space limitations<\/li>\n\n\n\n<li>\u30fbOperational downtime during installation<\/li>\n\n\n\n<li>\u30fbFuture relocation or equipment replacement<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">For these situations, non-invasive earthquake protection solutions may be worth considering. For example, Pro7 seismic protection systems offer:<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<ul class=\"wp-block-list\">\n<li>\u30fbNo drilling into walls, floors, or protected equipment<\/li>\n\n\n\n<li>\u30fbEasy removal when equipment is relocated or replaced<\/li>\n\n\n\n<li>\u30fbNo construction work required<\/li>\n\n\n\n<li>\u30fbInstallation while facilities remain in operation<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">These characteristics can help organizations improve office safety without major facility modifications. The Products have also been tested under conditions equivalent to <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\">JMA Seismic Intensity Scale 7<\/mark><\/strong>, representing very strong earthquake shaking.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-luminous-vivid-orange-to-vivid-red-gradient-background has-background wp-element-button\" href=\"https:\/\/www.pro-7.co.jp\/en\/disaster-prevention\/magnitude-and-jma-seismic-intensity-scale\/\">Magnitude \uff06 JMA Seismic Intensity Scale<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/01\/Designer-4.jpg\" alt=\"No drilling required\" class=\"wp-image-4276\" style=\"width:190px;height:auto\" srcset=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/01\/Designer-4.jpg 1024w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/01\/Designer-4-300x300.jpg 300w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/01\/Designer-4-150x150.jpg 150w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/01\/Designer-4-768x768.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Earthquake Preparedness for Small Businesses and Retail Stores<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Earthquake resilience is often associated with large corporations. However, small and medium-sized businesses may be especially vulnerable to operational interruptions.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\">Practical measures for smaller organizations include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30fbSecuring merchandise displays<\/li>\n\n\n\n<li>\u30fbStabilizing point-of-sale equipment<\/li>\n\n\n\n<li>\u30fbImplementing fall prevention measures for shelves<\/li>\n\n\n\n<li>\u30fbProtecting computers and communication devices<\/li>\n\n\n\n<li>\u30fbMaintaining emergency supplies<\/li>\n\n\n\n<li>\u30fbEstablishing emergency contact procedures<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Many of these actions can be implemented gradually and at relatively low cost. For organizations with limited resources, prioritizing life safety and critical operational assets is often a sensible first step.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/335b5d16ef9c42f5b46e42a0b5ebd45a-1024x1024.jpg\" alt=\"small and medium-sized businesses may be especially vulnerable to operational interruptions.\" class=\"wp-image-4787\" srcset=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/335b5d16ef9c42f5b46e42a0b5ebd45a-1024x1024.jpg 1024w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/335b5d16ef9c42f5b46e42a0b5ebd45a-300x300.jpg 300w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/335b5d16ef9c42f5b46e42a0b5ebd45a-150x150.jpg 150w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/335b5d16ef9c42f5b46e42a0b5ebd45a-768x768.jpg 768w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/335b5d16ef9c42f5b46e42a0b5ebd45a.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Integrating Earthquake Preparedness into DRR and Corporate Resilience<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Earthquake preparedness should not be treated as a standalone safety initiative. It is most effective when integrated into broader DRR (Disaster Risk Reduction), corporate resilience, and business continuity planning efforts.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\">Organizations should consider:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30fbEmployee safety procedures<\/li>\n\n\n\n<li>\u30fbAsset protection strategies<\/li>\n\n\n\n<li>\u30fbEmergency communications<\/li>\n\n\n\n<li>\u30fbRemote work capabilities<\/li>\n\n\n\n<li>\u30fbSupply chain resilience<\/li>\n\n\n\n<li>\u30fbFacility recovery plans<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">A comprehensive approach helps create a stronger foundation for responding to a wide range of natural disasters, not just earthquakes.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/7b74476b9989c26d414f06851585234f-1024x683.jpg\" alt=\"A comprehensive approach helps Disaster Risk Reduction. \" class=\"wp-image-4788\" srcset=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/7b74476b9989c26d414f06851585234f-1024x683.jpg 1024w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/7b74476b9989c26d414f06851585234f-300x200.jpg 300w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/7b74476b9989c26d414f06851585234f-768x512.jpg 768w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/7b74476b9989c26d414f06851585234f-1536x1024.jpg 1536w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/07\/7b74476b9989c26d414f06851585234f-2048x1365.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>Conclusion<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When a major earthquake strikes a large city, the effects often extend far beyond the initial shaking. Businesses may face employee safety challenges, operational disruption, transportation delays, supply chain interruptions, and financial losses.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While insurance remains an important part of risk management, it is only one piece of the equation. Proactive earthquake countermeasures such as tip-over prevention, fall prevention, asset protection, and office disaster preparedness can help reduce risks before a disaster occurs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Whether your organization is a multinational corporation, a medium-sized company, a local retailer, or a small business, taking practical steps today can improve resilience and support business continuity in the future. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The same principle applies at home. Households should also consider securing furniture, using anti-slip or seismic pads where appropriate, maintaining emergency supplies, and discussing family emergency plans in advance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Preparedness is not only about protecting property &#8211; it is about protecting people and maintaining continuity when it matters most.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Is Your Workplace Prepared for the Next Major Earthquake?<\/strong><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\">Protecting people, equipment, and business operations starts with effective earthquake preparedness. Our seismic protection solutions help organizations improve <strong>tip-over prevention<\/strong>, <strong>fall prevention<\/strong>, and <strong>office disaster preparedness<\/strong> without drilling into walls, floors, or protected equipment. Installation can be completed without construction work and without interrupting normal operations, making implementation easier for offices, retail stores, and other commercial environments.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you are reviewing your DRR strategy, BCP initiatives, or workplace earthquake countermeasures, explore our product solutions and learn how practical seismic protection can help strengthen your organization&#8217;s resilience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Visit our product pages or contact us today to discuss earthquake protection options for your workplace.<\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"480\" height=\"640\" src=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/03\/IMG_1408.jpg\" alt=\"Without drilling on the floor, the equipment is secured firmly by Pro7 fittings.\" class=\"wp-image-4497\" srcset=\"https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/03\/IMG_1408.jpg 480w, https:\/\/www.pro-7.co.jp\/en\/wp-content\/uploads\/2026\/03\/IMG_1408-225x300.jpg 225w\" sizes=\"(max-width: 480px) 100vw, 480px\" \/><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-midnight-gradient-background has-background wp-element-button\" href=\"https:\/\/www.pro-7.co.jp\/en\/products\/nsd-psd-series\/\">Pro7 pads with special Metal Fittings<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-midnight-gradient-background has-background wp-element-button\" href=\"https:\/\/www.pro-7.co.jp\/en\/products\/\">Product Lineup<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-luminous-vivid-orange-to-vivid-red-gradient-background has-background wp-element-button\" href=\"https:\/\/www.pro-7.co.jp\/en\/disaster-prevention\/en-earthquake-protection-critical-equipment\/\">Earthquake Preparedness for Operational Resilience<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-luminous-vivid-orange-to-vivid-red-gradient-background has-background wp-element-button\" href=\"https:\/\/www.pro-7.co.jp\/en\/disaster-prevention\/earthquake-safety-measures-protecting-people-and-property-for-your-business\/\">Protecting People and Property for your business<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"featured_media":4779,"parent":0,"menu_order":0,"template":"","disaster-prevention_category":[66],"class_list":["post-4778","disaster-prevention","type-disaster-prevention","status-publish","has-post-thumbnail","hentry","disaster-prevention_category-useful-tips-for-disaster-preparedness"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Learn how a major urban earthquake can disrupt people, transport, logistics, and operations. 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